Demand Enhance partnered with a fast-growing pet supply ecommerce brand to scale organic visibility. With a goal of increasing non-paid traffic and lowering dependency on paid ads, the project focused on technical SEO, content expansion, and category-level optimizations.
In less than a year, the site grew from niche visibility to ranking across thousands of high-intent search terms.
The client had a strong product catalog but limited organic reach. We conducted a technical SEO audit, restructured on-site hierarchy, and developed a tailored content strategy targeting pet care, breeds, and product-specific queries.
Through keyword clustering, meta optimization, and link-building support, we rapidly grew authority and relevance in a competitive space.
Monthly organic traffic increased from 2,000 to over 150,000 in just 10 months. The ecommerce site now ranks in the top 3 for dozens of commercial search terms across product categories. With stable, recurring traffic growth, the brand has cut ad spend and improved acquisition cost significantly.
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